Poor quality releases costing a business time and money, lack of control over the release process, and manual deployments are significant issues that need to be addressed.
Release management is an essential aspect of your production environment. Poorly designed releases can cause problems for the whole business and increase risk. There must be a standardized process, enabling release managers and developers to deploy new releases with minimal chance of lengthy downtime further down the production chain. Release managers need oversight from other departments to remain good stewards of their process; they shouldn't act independently without outside support.